This book describes the neurological differences between the male and female brain and how this is implemented in advertising. Thanks to numerous interesting examples and tips, it is easy to implement and useful for advertising campaigns.
Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of your own industry, sector, area or domain.
Everyday objects get a whole new meaning or come to life by adding small sketches to them. Your task, as ever, is to find the matching cards. Hours of fun guaranteed!
A practical guide for female entrepreneurs for reaching their highest potential. The book reveals a roadmap to confidence using personal anecdotes and a practical branding framework.
The Impact Plan is a detailed decision-making framework that guides industry professionals and academics to quickly assess the future impact of their creative projects.
• Perfect for entrepreneurial minds looking to craft a strong and sound business
• A new perspective on leadership with practical exercises and playlists
• Music Thinking shows a new path to collaboration in a unique visual language
The bespoke design and amazing stories behind wine labels!
"I like the idea that wine can entertain and make you smile" – Tim Atkin, wine writer, critic and Master of Wine
'How to Create Better Ideas' gives insight in the design process and how to create better ideas with examples ranging from Precious Plastic to the Sheltersuit.
The Short Story of Architecture is a new and innovative introduction to the subject of architecture that explores 50 key buildings, from the Great Pyramids to high-tech, sustainable skyscrapers.
Step into the ultimate celebration of sneaker culture with Art & Sole—the perfect gift for anyone obsessed with kicks, creativity, and cutting-edge design.
"Unlock Collective Genius" is a practical guide that provides a five-step method for fostering creativity and collaboration. This approach can revolutionize the way you work and lead to accelerated innovation.
Aan de hand van 32 unieke voedsel-'çhallenges' verspreid over 22 hoofdstukken, word je op een speelse manier uitgedaagd om anders naar jouw eten te kijken.
With beautiful illustrations, fast-matching gameplay and the chance to create stunning geometric artwork, the Play with Shapes Memory game has two different ways to play. Trigger your imagination!
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